If the info in that screenshot is a representative sample:

BillOReilly.com gets ~68 premium account signups per day. Half choose the monthly plan, $4.95, and the other half choose the annual plan, $49.95. Daily revenue: $1,900. Annual revenue: $680,000.

The only thing surprising about this article is that people would actually pay money to see his website...

His site doesn't even encrypt passwords wtf?