I'm referring to cancel culture as a tool, not an ideology.
Visa actually did temporary halt political donations, so they were definitely entertaining the idea. However, they aren't really threatened by activists because nobody is going to stop using their credit card because Visa processes donations to Trump. Internet companies are much more vulnerable to activists, who can bring enough bad negative attention to dissuade companies from advertising on a platform.
In Visa and MasterCard's case, it's likely regulators or politicians pressuring them.
Visa actually did temporary halt political donations, so they were definitely entertaining the idea. However, they aren't really threatened by activists because nobody is going to stop using their credit card because Visa processes donations to Trump. Internet companies are much more vulnerable to activists, who can bring enough bad negative attention to dissuade companies from advertising on a platform.
In Visa and MasterCard's case, it's likely regulators or politicians pressuring them.